How this 13 Year Old is Killing it on Instagram

How this 13 Year Old is Killing it on Instagram

Here's my interview with a middle schooler that has amassed over 25,000 followers on Instagram in just 18 months. Her authenticity and business savvy may have something to teach us about this age of social media.

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10 Tools I Can't Run my Business Without

10 Tools I Can't Run my Business Without

Shhh....my secrets are out! I'm no Wonder Woman, so I've spent the past 5 years figuring out what apps and software tools work for my business and budget. Now you know, too! PS I'm pretty cheap, so anyone can use these.

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Are you making your clients work too hard?

Are you making your clients work too hard?

Your ideal audience doesn't want to encounter obstacles when they visit your website or social media. Let's explore 4 ways you can make it easy on your prospects, and in turn increase sales conversions.

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Why I Stalked my Client

Why I Stalked my Client

I should probably use a softer term for the word stalking. But the definition of stalking is to pursue or approach stealthily. And, that's just what I did. Here's why passion can be your most powerful marketing tool.

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Are you Truly Thankful?

Are you Truly Thankful?

Are we expressing how truly thankful we are for our jobs, businesses, clients and opportunities to learn and excel? In a world that seems to be riddled with entitlement for simply 'showing up', how can we as employees and leaders show our appreciation? It is easier than you think and not just at Thanksgiving. Trust me, when you do even one of these 28 ideas, you'll stand out in the crowd!

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What is the Secret to Standing out on Social Media Anyway?

What is the Secret to Standing out on Social Media Anyway?

Do we even realize how fast we swipe through our personal feeds, emails, sales pitches, tweets and blog posts? We are constantly deciding where we should spend our minute attention spans. So, what's the secret to standing out on social media and not being a 'scroll by'?

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Communication 1996 versus 2016

Communication 1996 versus 2016

Twenty years ago, Mark Zuckerberg was 12 years old. Just six years prior (in 1990) computer scientist Tim Berners-Lee invented the World Wide Web. YouTube was still almost a decade away. How did we communicate 1996 v. 2016? Take a look at this infographic and a walk down memory lane!

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Why You Don't Have to be a Rock Star

Why You Don't Have to be a Rock Star

In this busy age of digital marketing, you don't have to be a rock star to beat your competition, but you do need to know who's at your concert and what songs they want to hear. Content marketing is a term that is used frequently. But what does it really mean and how can you implement it in your business?

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5 Ways to Crush your Competition on Facebook

5 Ways to Crush your Competition on Facebook

Facebook business pages launched on November 7, 2007. If you're not making $ on this platform, you might be wasting your time. Check out these tips to make sure you're beating your competition!

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3 Ways to Market your Business if you're $tingy or $trapped

3 Ways to Market your Business if you're $tingy or $trapped

A lot of business owners tell me, "We don't have a marketing budget." Do you have an office supply budget? Travel budget? Well, if you're nodding your head, you're in good company. Here are 3 ways to market your small business, whether you're stingy or cash strapped.

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If you have Answers, You Need Questions

If you have Answers, You Need Questions

You've been in business for more than 10 years. You have a lot of knowledge and expertise. Why are you keeping it under wraps? Social media is the perfect way to increase sales and exposure by answering questions. BONUS - provide uber amounts of value to fans. Here's how.

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Success in pieces...just don't fall apart before you get there.

Success in pieces...just don't fall apart before you get there.

My 15 year old daughter is running for Sophomore Student Class President. What you don't know is that she ran last year for Freshman Class President and didn't win...like not even close. Undeterred, she came to me with her speech for this year. The title: "Success in Pieces". I didn't really know what she meant, so I read her speech. It was filled with words we can all live by in life and business.

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5 Ways to Look Like a Boss on Facebook

5 Ways to Look Like a Boss on Facebook

If you’ve been on Facebook for awhile, you know that social media is ever changing. The tools they have out there for businesses are amazing (and mostly still free), and you could increase sales by taking advantage of these 5 tips.

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